NAC587.520. Brand and product names.

     1. The brand or product name must be appropriate for the intended use of the feed and must not be misleading. If the name indicates the feed is made for a specific use, the character of the feed must conform with it. A mixture labeled “dairy feed,” for example, must be suitable for that purpose.

     2. Commercial, registered brand or trade names are not permitted in guarantees or ingredient listings.

     3. The word “protein” is not permitted in the product name of a feed that contains added nonprotein nitrogen.

     4. When the name carries a percentage value, it is understood to signify protein or equivalent protein content only, even though it may not explicitly modify the percentage with the word “protein” except that other percentage values may be permitted if they are followed by the proper description and conform to good labeling practice. When a figure is used in the brand name, except in mineral, vitamin or other products where the protein guarantee is nil or unimportant, it must be preceded by the word “number” or some other suitable designation.

     5. Single ingredient feeds must have a product name in accordance with the designated definition of feed ingredients as recognized by the Association unless the Director designates otherwise.

     6. The word “vitamin,” or a contraction thereof, or any word suggesting vitamin, may be used only in the name of a feed which is represented to be a vitamin supplement, and which is labeled with the minimum content of each vitamin declared, as specified in NAC 587.540.

     7. The term “mineralized” must not be used in the name of a feed, except for “trace mineralized salt.” When so used, the product must contain significant amounts of trace minerals which are recognized as essential for animal nutrition.

     8. The term “meat” and “meat by-products” must be qualified to designate the animal from which the meat and meat by-products are derived unless the meat and meat by-products are from cattle, swine, sheep or goats.

     [Dep’t of Agriculture Reg., 87.72, eff. 10-1-74]